Campaigns

This is the “Graduate to a new job” campaign I created for Richland College that we used from 2017–2019. The simple concept of the purple graduation cap really had legs and it ran across print such as mailers and newspaper ads, billboards, digital ads, and social media graphics.

When I worked for the Office of Student Life at Richland, every single event was a mini campaign in itself. In addition to the digital flatpanel display and flier pictured here, I created three sizes of poster, Facebook, Instagram, and Twitter images, and a digital flier for an email blast.

During my tenure in marketing, and in addition to the main campaigns I ran, I also created small campaigns for arts programs such as the Richland Theatre department. These were some of my favorite projects, covering print, digital, and social ads. Pictured here is a cover for a performance program, a flatpanel display teaser image, and my award-winning poster.